Business Strategist Intern

Job Description

Company: InstaprepsAi
Position: Business Strategist Intern
Duration: 3 Month (Project-Based, Full-Time)
Location: Mumbai (In-Office / Hybrid)
Target: Exclusively for students enrolled at IIM

About InstaprepsAi

InstaprepsAi is an EdTech company and the creator of the world’s first Confidence Learning Platform. Founded by alumni from IIT, NIT, and Super30, we help students preparing for exams like JEE, NEET, and Olympiads build confidence and excel. We leverage AI-driven analytics, personalized insights, and mentorship to make quality learning accessible to every learner.

Project Overview

We are seeking a highly analytical and strategic Business Strategist Intern for a 3-month intensive sprint to support decision-making across product, market, and growth initiatives. The product and foundational research are completed — your mission is to analyze market dynamics, identify business opportunities, and propose strategic models that enhance product adoption and business scalability.

This is a high-impact, high-ownership role, where you will work closely with founders and product teams to drive structured, insight-based decisions.

Core Responsibilities

• Market & Competitor Analysis: Research EdTech trends, competitor positioning, and identify whitespace opportunities.
• Strategy & Planning: Assist in shaping go-to-market strategies, pricing structures, and user acquisition models.
• User Segmentation & Insights: Analyze different learner categories, behavior clusters, and retention opportunities.
• Business Model Evaluation: Support in evaluating product monetization, scalability, and growth frameworks.
• Data-Driven Decision Support: Work on metrics such as CAC, retention, engagement, and LTV to support strategic planning.
• Presentation & Reporting: Prepare strategy briefs, business insight reports, and structured recommendation decks.
• Cross-Functional Collaboration: Work with marketing, product, and management teams to align strategy with business goals.

Required Qualifications

• Currently pursuing a B.Tech, MBA, or related field at IIM.
• Strong analytical abilities with structured thinking and problem-solving skills.
• Basic understanding of business models, market analysis, or financial frameworks.
• Proficiency in Excel/Sheets for analysis (pivot tables, charts, basic modeling).
• Strong documentation and presentation skills.
• Ability to learn fast, think critically, and deliver under tight timelines.

Preferred Qualifications (Nice to Have)

• Exposure to consulting, entrepreneurship, or case competitions.
• Familiarity with business strategy frameworks like SWOT, Porter’s Five Forces, TAM-SAM-SOM.
• Experience in analytical tools (Power BI, Google Analytics, Notion) — basic level acceptable.
• A portfolio of strategy projects, research reports, or business case studies.

What We Offer

• Exposure to strategic decision-making in a real-world EdTech startup environment.
• Opportunity to work directly with founders and product leaders.
• Hands-on experience in market research, business planning, and product strategy.
• Ownership of strategic deliverables influencing product direction.